KFC, a subsidiary of Yum! Brands, is one of the world’s most recognizable fast-food chains, renowned for its fried chicken and distinctive flavors. Founded in 1952, KFC has successfully expanded…
General Motors (GM), one of the largest automotive manufacturers in the world, has a rich history dating back to 1908. Known for its iconic brands such as Chevrolet, Buick, and…
Lululemon Athletica Inc. is a premium athletic apparel company that has carved a niche in the market for high-quality yoga, running, and fitness apparel. To understand the competitive advantages that…
Southwest Airlines, a major player in the U.S. airline industry, has carved out a unique position through its low-cost business model, commitment to customer service, and operational efficiency. To understand…
Marks and Spencer (M&S), a renowned British retailer, has established itself as a leader in the clothing, food, and home goods sectors. With a history spanning over a century, M&S…
Groupon, a pioneer in the online discount marketplace, has transformed the way consumers access local deals and experiences. Founded in 2008, the company rapidly gained popularity by connecting users with…
Uniqlo, a global apparel retailer founded in Japan, has made a significant impact on the fashion industry with its unique business model and commitment to quality. As a subsidiary of…
IKEA, the global leader in ready-to-assemble furniture and home goods, has redefined the retail landscape with its innovative approach to design, affordability, and customer experience. Founded in Sweden in 1943,…
H&M, or Hennes & Mauritz, is a prominent global fashion retailer known for offering trendy clothing and accessories at affordable prices. Founded in 1947 in Sweden, H&M has established a…
British Airways (BA), one of the world's leading international airlines, operates in a highly competitive and dynamic aviation sector. Conducting a VRIO analysis—an examination of the airline's resources and capabilities—provides…